Register your business for US text messaging (A2P 10DLC)

Real reviewers look at what you submit. Having these details ready before you start saves you a rejection and a resubmission later.

1. 1

   Your legal business name

   Sole proprietors can use their full legal name or a registered DBA. If you register with an EIN, the name must match your tax records exactly.

2. 2

   A mobile number you can answer

   Sole proprietors receive a verification text during registration and must reply YES to it. Use a cell number you actually carry, not a landline or office line.

3. 3

   Your EIN, if your business is registered

   LLCs, corporations, partnerships, and non-profits register with their EIN. If you are a sole proprietor without an EIN, you can register through the simpler sole proprietor path.

4. 4

   A website that mentions text messaging

   Reviewers visit your website to verify your business and to confirm customers know they may receive texts. Add a short line such as: By providing your phone number, you agree to receive appointment and service text messages from us. A website is optional for sole proprietors without an EIN, but it noticeably improves approval odds.

5. 5

   A privacy policy hosted on a real web page

   Carriers reject Google Docs, Drive links, and PDFs. Your privacy policy must be a public page on a website, and it must state that mobile numbers and texting consent are never shared with third parties for marketing purposes.

6. 6

   A terms of service page, separate from the privacy policy

   The terms of service must be its own page with its own address. Registrations that reuse the same link for both documents are rejected.

Registration is built into phone setup. If you already have your number, you can start it from the SMS Compliance card on the same page.

1. 1

   Start your phone setup

   Open the phone settings page and set up your business phone. When your business country is the United States, FreshFSM asks for your business details as part of setup.

   Settings → Phone
2. 2

   Enter your business information

   Fill in the business details from the checklist above. The form checks the basics, like rejecting shared document links, but it cannot check your website content for you, so review the checklist before submitting.

   Settings → Phone → Business Information
3. 3

   Choose your number and finish setup

   Pick your business number and complete the remaining setup steps. SMS registration is submitted automatically once setup finishes.

4. 4

   Sole proprietors: reply YES to the verification text

   A verification text is sent to the mobile number you provided, from +1 (915) 278-2000. Reply YES to complete brand verification. If you missed it, use the Resend Verification SMS button on the SMS Compliance card.

   Settings → Phone → SMS Compliance
5. 5

   Wait for carrier review

   The SMS Compliance card shows your progress. Most registrations complete within a few business days, though carrier review times vary and can occasionally take longer.

   Settings → Phone → SMS Compliance

A rejection is not the end of the road. The reason appears on the SMS Compliance card, and most rejections are fixed by updating your website or policy pages and retrying.

1. 1

   Read the reason on the SMS Compliance card

   The card shows a Registration Issue notice with the reason carriers gave. The most common one mentions verifying the Call to Action, which means reviewers could not confirm how your customers agree to receive texts.

   Settings → Phone → SMS Compliance
2. 2

   Fix what the reviewers could not verify

   Add a line to your website saying customers may receive texts after providing their phone number. Make sure your privacy policy and terms of service are real pages on a website, at two different addresses, and that the privacy policy includes the no third party sharing statement from the checklist above.

3. 3

   Update your details and retry

   Update your business information on the phone settings page if anything changed, then click Retry on the SMS Compliance card. The registration is resubmitted for review.

   Settings → Phone → SMS Compliance